NFiLED has appointed Ashish Saarsar as Sales Manager for the fixed installation market in Qatar. Saarsar brings a solid track record of accomplishments and over 15 years of experience in various Sales and Consulting roles within the pro-AV industry including his latest position as Sales Manager for a prominent AV distributor in Qatar. “We are delighted to welcome Ashish onboard,” said Marco Bruines, Senior Vice President of INFiLED EMEA. “Ashish is our latest addition to the Middle East team, and we believe that his ability to develop long-term customer relationships as well as his solid business skillset will be key…
Author: Peter Iantorno
QSC has appointed NMK Electronics as its new distribution partner in the GCC, as well as the Republic of Iraq. NMK will offer the company’s full line of professional audio products as well as the Q-SYS cloud-manageable audio, video and control platform. The collaboration will commence on 1 April. “With more than 30 years of experience in AV distribution in the region, NMK has strong connections with partners and a deep understanding of the market,” said Chant Utukian, Director MEA at QSC. “Together, we will further strengthen the QSC brand in the Middle East region and offer customers technology to…
Martin Professional Middle East (MPME) has expanded its workforce with the appointment of Dureid Yaghi and Omar Nemer to the Design and Sales teams respectively. With a wealth of experience in lighting and set design Yaghi joins as Head of Design. “I am excited to work with the wonderful MPME design team and get involved in the high-end technology and quality solutions that MPME provides,” he commented. A graduate from the Brera Academy of Fine Arts in Milan, working as an Art Director and Set Specialist on several TV sets over the years including Future TV, Yaghi brings a creative…
Every year, the UAE’s National Day celebration is one of the most important dates in the region’s live events calendar. With 2021 marking the country’s Golden Jubilee, the UAE National Projects Office pulled out all the stops, calling on most of the same team behind the hugely successful 49th National Day celebration in 2020 – which centred around a unique kinetic sculpture installed in the Abu Dhabi mangroves – to ensure that the extra-special anniversary would be celebrated in style. Reprising her role as Artistic Director and Designer, Es Devlin once again worked with LarMac PROJECTS Executive Creative Producer, Jo…
When High Scream’s Romain Pissenem heard about David Guetta’s plan of producing a New Year’s Eve livestream from the Louvre Abi Dhabi, he was neither surprised, nor disappointed. “As soon as David’s team told me about the project, I thought ‘nothing could make more sense than this’,” he reminisced. The world-renowned DJ is fast becoming the UAE’s favourite artist, with a string of high-profile performances in the country, including a breath-taking livestream from the helipad of the Burj Al Arab [TPMEA #29]. He also has a history with the Louvre, after performing a New Year’s Eve show from the Paris…
Back in December 2019, MDLBEAST burst onto the region’s festival scene, bringing one of the largest EDM events on the planet to Saudi Arabia. Two years later, with the world recovering from the COVID-19 pandemic, MDLBEAST returned with Soundstorm – one of the biggest music festivals to take place in 2021, with over 200 global and regional acts, including Steve Aoki, David Guetta, Tiësto and DJ Snake, as well as Nancy Ajram, Tamer Hosny, Amr Diab and Elissa. The event attracted 730,000 visitors across eight stages and four days, and even gained a new Guinness World Record for the ‘tallest…
For 30 years, Groupe F has been designing and realising open-air pyrotechnic shows and theatrical works. With an ability to bring together multidisciplinary teams of the highest artistic and technical level, the company is constantly striving to find new, creative ways of delivering “once-in-a-lifetime” moments to audiences all over the world. Here, CEO and Creative Director, Christophe Berthonneau reveals some of the methods behind the magic and looks back on some recent notable projects from the Middle East. https://issuu.com/mondiale/docs/tpmea34_digitallr/6 Photos: Hervé Hôte, Nicolas Chavance, Groupe F www.groupef.com
With an extensive and ever-evolving stock of intelligent lighting and LED, Colour Sound Experiment has become a mainstay of the industry in the 33 years since it began in 1989. In recent years, the UK-based company has seen demand for its services skyrocket in the Middle East, with Saudi Arabia in particular proving a fruitful market. “The volume of shows we were being asked to look at in the country was astounding,” commented Managing Director, Haydn Cruickshank. To service this sustained demand in the country, the company has opened a brand-new office in Jeddah. A 30,000 sq ft facility, the…
Pyrojunkies has become part of the ER Productions Group. “Dan [Mott, Pyrojunkies Founder] and his team were aware that we had started working with SFX with the goal of bringing it to the same standard as our laser offering, so it seemed like a great move to bring Pyrojunkies into the group due to their experience in this field,” stated Ryan Hagan, Co-Founder of ER Productions. “We know the team at Pyrojunkies and had even worked on numerous shows together.” The new team has already been out in the field in the Middle East, supplying a complete SFX and laser…
Two curved INFiLED DB3.4mm LED displays with a total size of 104 sq m have been installed at the Finland Pavilion at Expo 2020. JKMM Architects engaged DXB Live for the setup and integration of the system, and the two companies worked together to create a cutting-edge, seamless curved LED solution that fits to perfection the theme, technical specifications, and overall impressive design of the pavilion. “To achieve and ensure the requested seamless curve, our R&D team customised our standard DB cabinets to eight different curving angles including the hanging bars,” commented INFiLED Regional Sales Manager – Middle East, Samer…
With the aim of ‘connecting minds and creating the future through sustainability, mobility and opportunity’, the remit for Expo 2020 Dubai is both ambitious and far-reaching. As well as original and innovative pavilions offering immersive cultural experiences from each of the 192 participating nations, the Expo site is also flush with events and entertainment areas, showcasing everything from opera and theatre to national day celebrations, parades, and concerts from A-list stars. The main performance areas on the Expo site are Al Wasl Plaza, which hosted the Opening Ceremony; the Jubilee Stage, which is tailored towards music-based shows or festivals; and the Dubai Millennium Amphitheatre (DMA), which is geared towards theatre and dance performances. When it came…
Riyadh Season kicked off in style with a grand Opening Ceremony featuring an eclectic line-up including Cuban-American rapper, Pitbull and WWE star, The Undertaker, as well as an extravagant opening parade – complete with a display of more than 2,760 drones – witnessed by a bumper in-person audience. MediaPro International was appointed by SELA to deliver a full turnkey production for the main stage, as well as the overall technical AV production elements of the parade route. The first task of the delivery revolved around the main stage, which will be active for the duration of Riyadh Season, hosting multiple international performances and remaining in situ until February 2022. https://issuu.com/mondiale/docs/tpmea33_digitallr/40 Photos: MediaPro…
