Atlantis The Palm has hosted some epic live shows over the years, with the stunning seaside location nestled on the tip of the Crescent and the hotel’s iconic arch providing the perfect backdrop and atmosphere for some of Dubai’s most memorable nights of live music. The latest big name to grace the venue was Martin Garrix, whose show in early May marked the long-awaited return of the Atlantis Live series, returning to the hotel for the first time in a decade.
Recalling the origins of the show, Protec’s General Manager Matt Allen, who served as Project Director, explained how the company got involved. “Back in February, our team responded to a tender for a tour rider-driven Martin Garrix show hosted at Atlantis The Palm. This project marked the return of Atlantis Live for the first time since 2014 – a project I had experience with between 2012 and 2014,” he described. “The tender requested a turnkey solution, including design, technical production, fabrication and staging and structures, which perfectly aligns with our strengths and in-house resources.”
Over the past 24 months, Allen and his team have been on what he described as “a real journey” to re-establish Protec as a major player in the industry. “A major part of our strategy was to redevelop the concert side of the business – our team is highly passionate about this sector, particularly the dance music segment. We love delivering live shows with international artists, which naturally brings a high level of job satisfaction and fulfilment, knowing our work is having a positive impact on the audience,” he commented.
Photos: Protec
