Disguise will showcase trends and technologies driving the next dimension of entertainment at the Middle East’s top trade shows this May.
Any broadcaster, sports franchise or filmmaker who wants to captivate audiences using virtual production, extended reality or augmented reality can meet the Disguise team at these trade shows. Showgoers can also experience Disguise technologies for themselves and find out more about how immersive visuals can do everything from impressing sports fans in stadiums and audiences in cinemas to lighting up the world’s tallest skyscrapers.
“With mega projects like NEOM and Qiddiya, and global events such as World Expo 2030 on the horizon, there’s more demand for incredible visual spectacles in the Middle East than ever before,” said Rebecca Knight, vice president of sales EMEA at Disguise. “The only problem is that many still believe these visuals are too complicated to execute. By attending some of the region’s top trade shows this May, we want to help demystify the process, so showgoers can see exactly how easy it is to create an immersive experience with Disguise’s software, hardware and services solution.”
The Disguise team will be at Cabsat 2025 from the 13-15 May, 2025; Stadiums and Sports Innovation Summit KSA from the 19-20 May 2025; Saudi Entertainment and Amusement (SEA) Expo from the 20-22 May, 2025; Riyadh Front Exhibition and Conference Centre and Saudi Light & Sound (SLS) Expo.
